Tuesday, November 15, 2005

First Descent

The trailer for First Descent was finally posted on Quicktime.com This movie is produced by Mountain Dew films and it chronicles the "story of the snowboarding revolution" Mountain Dew? Check. Extreme Action? Check. Pointless extreme slogans? Definite Check! Mountain Dew advocates a horrendously stupid view of the "action sport lifestyle" where its "go big or go home dude." To see them sponsor a film about an "extreme" sport that has so many people doing it, its as mainstream as football is not surprising because it will have a large audience draw and will work well as a marketing tool. The movie itself has a pretty sweet trailer, including 3 bits that are my favorite. In the beginning of it someone exclaims "holy shizzle" Hahaha Shizzle man! The other great part is when they claim they will be snowboarding "the last first descent in North America" Maybe I am wrong but the Chugach, and Canadian Rockies have alot of peaks that until recently would have been considered unskiable. So this means that there probably havent been first descents on them. The final great moment is a truly stunning moment when one of the boarders lands and has to outride an avalanche. I rewound and watched this moment 3 times. It was seriously impressive. Alright, see for yourself!
link: FIRST DESCENT